Sustainable growth through integrated marketing and sales
We support software, tech and consulting companies in combining marketing and sales into an integrated system. From strategy to HubSpot implementation to continuous optimization - for profitable and sustainable growth.
Companies that rely on our expertise
What is your challenge?
Sustainable B2B growth requires a clear strategic direction, the right technology and operational excellence in implementation. Depending on the initial situation, we can start at different points.
Introducing and optimizing HubSpot
As a HubSpot Platinum Partner, we support the implementation, migration and continuous development of the HubSpot platform.
Developing a go-to-market strategy
From positioning to the Ideal Customer Profile to the integrated channel strategy - the strategic foundation for systematic growth.
CRM consulting & selection
Objective evaluation of CRM and marketing technologies based on individual requirements - right through to successful implementation.
Automation & AI
Marketing automation, lead nurturing and AI-supported processes for greater efficiency in marketing and sales.
Website & landing pages
Conversion-optimized B2B websites and landing pages on HubSpot Content Hub - from conception to launch.
B2B lead generation
Paid search, paid social, content and SEO - qualified leads through a strategically coordinated marketing mix.
B2B growth does not come from individual campaigns, but from a system that interlinks marketing, sales and technology.
Marc Heydrich, Managing Director
Customer testimonials
From the kick-off workshop through strategic consulting to ongoing channel management, we felt we were in capable and highly competent hands with inboundfriends every step of the way. We're excited to continue working together on future projects.
Dinah Schmechel, themis
inboundfriends helped us advance our marketing both strategically and operationally. We were consistently impressed by their targeted approach to reaching our audience, their well-thought-out content strategy, and the professional campaign execution delivered by their operationally strong team. The personal chemistry made working together a genuine pleasure.
Joshua Barbie, ignite Group
In inboundfriends, we’ve found a partner who quickly got up to speed on our business and immediately began contributing productively. We particularly appreciate their combination of strategic consulting and operational execution. This has significantly advanced our marketing processes. We look forward to continuing our collaboration and highly recommend inboundfriends.
Asja Grimm, conplement
After evaluating pitches from several providers, we chose inboundfriends because — even before the project began — their presentation captured our requirements and vision for the final system far more accurately than the competition. Throughout the entire implementation, the inboundfriends team handled our specific needs with great professionalism and flexibility, guiding us expertly through every stage and all core components.
Corrado Sperone, KGS
Communication with the team is open, transparent, and truly collaborative. What stands out most is their reliability and their genuine understanding of our goals and requirements. Challenges are approached constructively and with a focus on solutions — which is how we consistently achieve lasting results together.
Nicole Kempf, Riege Software
inboundfriends provided outstanding support in developing and implementing our inbound marketing strategy. From day one, it was clear they had a genuine interest in our business and took the time to advise us individually. Their systematic, proven approach to HubSpot in particular stood out. The collaboration has been smooth, proactive, and highly enjoyable. We wholeheartedly recommend inboundfriends and look forward to many more successful projects together!
Simon Rabente, Webmatch
From the kick-off workshop through strategic consulting to ongoing channel management, we felt we were in capable and highly competent hands with inboundfriends every step of the way. We're excited to continue working together on future projects.
Dinah Schmechel, themis
inboundfriends helped us advance our marketing both strategically and operationally. We were consistently impressed by their targeted approach to reaching our audience, their well-thought-out content strategy, and the professional campaign execution delivered by their operationally strong team. The personal chemistry made working together a genuine pleasure.
Joshua Barbie, ignite Group
Our success stories
Find out how we have helped our clients achieve measurable results.
Software & SaaS
Riege Software
Brand Positioning and Digital Marketing in the Logistics Sector: How Riege Boosts Lead Generation with HubSpot and Multi-Channel Campaigns.
IT & Tech Services
SITS
Find out how SITS has built a scalable and measurable foundation for its digital marketing using HubSpot and inbound marketing.
Professional Services
ignite Group
ignite relies on HubSpot as its central platform for a targeted content strategy, structured campaign management, and automated lead generation.
Arrange a free consultation
Next steps
1
After we have analyzed your requirements, an expert will contact you.
2
On request, we will sign an NDA to ensure the highest level of data protection.
3
We present an individual concept with a cost estimate and schedule.
Customers who trust us